The Cheesecake Factory celebrates National Cheesecake Day with half-price slices

Say cheese! In celebration of National Cheesecake Day on July 30, 2026, cheesecake lovers can indulge in a new limited-time flavor and sweet savings at The Cheesecake Factory.

Every year, the popular eatery introduces a new limited-time flavor in honor of the sweet day. This year, it’s Brownie Crunch Choc-a-Lot Cheesecake — milk and white chocolate marbled cheesecake swirled together and on a crunchy toffee brownie.

The new cheesecake makes its sweet debut on July 30, 2026.

Image: The Cheesecake Factory

Also, as part of the sweet celebration, cheesecake lovers can cut the price in half on a sweet slice of the iconic dessert for one day only.

On July 30, 2026, The Cheesecake Factory offers 50% off any slice of cheesecake at participating locations — for dine-in only.

Limit one slice per customer. Each person must be present at the table.

You could go without ordering lunch or dinner and just have cheesecake feast with friends and family.

The iconic eatery (with its famous giant menu!) serves more than 30 cheesecake flavors from its Original Cheesecake to the new Brownie Crunch Choc-a-Lot Cheesecake.

With so many flavors on the menu, everyone is sure to find a favorite slice to satisfy their sweet tooth.

For locations nationwide, click here.